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Product,Behavior Change
Persuasive Technology: Using Computers to Change What We Think and Do
BJ Fogg
kindle version
AUDIBLE VERSION
Book Details
RECOMMENDED BY
Other great behavioral books
KINDLE
|
AUDIBLE
Payoff: The Hidden Logic That Shapes Our Motivations
Dan Ariely
RECOMMENDED BY
TOPICS
Behavioral Economics,Behavior Change,Management,Decision Science,Rewards & Incentives,Social Psych,Work Behaviors,Nudges & Choice Architecture
KINDLE
|
AUDIBLE
Start at the End: How to Build Products That Create Change
Matt Wallaert
RECOMMENDED BY
Barry Schwartz
TOPICS
Design,Behavior Change,Habit Formation,Environmental Restructuring,Reduce Friction
KINDLE
|
AUDIBLE
Behavioral Economics and its Applications
Peter Diamond
RECOMMENDED BY
TOPICS
Behavioral Economics,Nudges & Choice Architecture