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Design,Reduce Friction
Rocket Surgery Made Easy
Steve Krug
kindle version
AUDIBLE VERSION
Book Details
RECOMMENDED BY
Other great behavioral books
KINDLE
|
AUDIBLE
The Behavioral Foundations of Public Policy
Eldar Shafir
RECOMMENDED BY
George Akerlof,Richard Nisbett,Uri Gneezy
TOPICS
Product,Design,Behavioral Economics,Environmental Restructuring,Social Psych,Nudges & Choice Architecture
KINDLE
|
AUDIBLE
Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
Rory Sutherland
RECOMMENDED BY
Robert Cialdini,Nassim Taleb
TOPICS
Design,Product,Marketing
KINDLE
|
AUDIBLE
Priceless: The Myth of Fair Value (and How to Take Advantage of It)
William Poundstone
RECOMMENDED BY
TOPICS
Pricing
