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Behavioral Economics,Decision Science,Nudges & Choice Architecture
Why Smart People Make Big Money Mistakes
Gary Belsky,Tom Gilovich
kindle version
AUDIBLE VERSION
Book Details
RECOMMENDED BY
Other great behavioral books
KINDLE
|
AUDIBLE
Game Thinking: Innovate Smarter & Drive Deep Engagement with Design Techniques from Hit Games
Amy Jo Kim
RECOMMENDED BY
TOPICS
Gamification,Design
KINDLE
|
AUDIBLE
The Influential Mind: What the Brain Reveals About Our Power to Change Others
Tali Sharot
RECOMMENDED BY
TOPICS
Behavioral Economics,Social Psych,Nudges & Choice Architecture
KINDLE
|
AUDIBLE
Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
Rory Sutherland
RECOMMENDED BY
Robert Cialdini,Nassim Taleb
TOPICS
Design,Product,Marketing