Why We Do What We Do: Understanding Self-Motivation

Social Psych,Decision Science,Willpower,Self-Determination Theory

Why We Do What We Do: Understanding Self-Motivation

Edward Deci

AUDIBLE VERSION

RECOMMENDED BY

Exotic Preferences: Behavioral Economics and Human Motivation

George Loewenstein

Behavioral Economics,Nudges & Choice Architecture

The Wisest One in the Room: How You Can Benefit from Social Psychology's Most Powerful Insights

Lee Ross,Tom Gilovich

Malcolm Gladwell,Dan Gilbert,Dan Ariely

Social Psych,Decision Science,Management,Design,Behavior Change,Product

Switch: How To Change When Change Is Hard

Chip Heath,Dan Heath

Social Psych,Habit Formation,Behavior Change